NORSE PROJECTS
FW26 Collection
Design Lead responsible for the FW26 collection across concept, design, color, and styling. In this role, I oversaw all product categories while maintaining a hands-on approach to the physical design of each line. The season focused on protection, texture, and adaptability—evolving core silhouettes through advanced fabric developments, refined proportions, and considered layering systems. Led the cross-functional translation of the seasonal concept to ensure absolute consistency across the entire collection.


NORSE PROJECTS / PARABOOT
SS26 Collaboration
Designed and developed as part of the ongoing collaboration between Norse Projects and Paraboot, the Fasan reinterprets the classic boat shoe through a refined Scandinavian lens. Named after the Danish pheasant, a symbol of the country's forests and meadows, the shoe is crafted from premium bull hide nubuck and built on a 1990s Paraboot archive last. It features a lightweight French-made Rocade outsole selected from the Paraboot archives, balancing heritage craftsmanship with contemporary simplicity.


NORSE PROJECTS / PARABOOT
FW25 Collaboration
Managed the development of the Ravn, a new shoe designed in collaboration with Paraboot. The project reinterprets Paraboot’s hiking heritage for everyday urban use, focusing on clean proportions, durability, and comfort. Oversaw the concept, design direction, and material decisions, working closely with Paraboot to ensure the final silhouette stayed true to their craftsmanship while aligning with Norse Projects’ design ethos.


NORSE PROJECTS
SS26 Collection
As Design Lead, I spearheaded the SS26 collection across concept, design, color, and styling. In this role, I managed all product categories while maintaining a dedicated, hands-on approach to the actual design of each line. The season focused on lightness and versatility—refining core silhouettes through seasonal fabrics, adjusted proportions, and layered summer dressing. Drove the cross-functional translation of the seasonal concept to ensure a seamless execution across all categories.


NORSE PROJECTS
FW25 Collection
As a core design team member, I drove the development of the FW25 collection across concept, design direction, color, and material selection. In this role, I balanced cross-category oversight with hands-on design execution, maintaining a consistent design language from outerwear through knitwear and bottoms. The collection focused on refining core silhouettes and evolving seasonal expressions through material, proportion, and layering. Contributed to defining the seasonal palette and ensuring absolute cohesion across all product lines.




jaemk12@gmail.com